Lifeline to Profit$ Workshop
Date: Friday, April 17
Time: 1:00 pm to 5:00 pm
Location: Potomac 1-3
Speakers: Brad Lawson and Mark Rogers, ATD 20 Group
This highly acclaimed workshop is being offered as a tool to help you boost your dealership’s profitability. You will be using your dealership’s numbers as a reference point to locate the opportunities that actually exist now!
This intensive workshop will touch all departments, taking a candid look at each. You will develop action plans so that you are better prepared to guide your management team.
Information to be covered:
- Cash flow, Receivables (both customer and factory).
- Absorption
- Managing the Four Dealership Inventories
- Operational Items of Fixed Operations (service and parts)
- Operational Items of Truck Operations
Bring your dealership’s financial statement to ensure that you have immediate access to the facts you will need as we work with you to reveal the profit opportunities that you might have missed!
All dealers are invited to attend this very special workshop. See you there!
Track 1: Executive Trace (for chief decision makers)
A “New” Truck is a “Green” Truck
Speakers: Panel TBA
Date: Saturday, April 18
Time: 9:00 am - 10:15 am
Location: National Harbor 4-5
session to be repeated
Date: Sunday, April 19
Time: 10:30 am - 11:45 am
Location: National Harbor 2
The trucking industry has gone through some major changes because of the regulations from the EPA. As a result, truck engines built today eliminate more than 90 percent of particulate and hydrocarbon emissions. In this workshop, panelists will discuss how manufacturers are producing these more environment friendly vehicles. You will hear about how some dealers are successfully selling fuel efficient trucks on their lots. Discover ways to tap into federal funding and other technology solutions.
Current Federal Excise Tax Issues and Changes
Speakers: Robert Cirilli and Joseph Mazzuca, Internal Revenue Service
Date: Saturday, April 18
Time: 10:30 am - 11:45 am
Location: National Harbor 12
Over the course of a year many changes in either law or practice may occur that affects the responsibilities of retail dealers or IRS agents. Every effort will be made to clarify those issues or changes, in a workable and understandable manner. It has been proven through cooperative efforts that compliance improves as communications are free and open.
Estate Planning Pitfalls and Solutions
Speaker: G.K. Mangelson, American Society for Asset Protection
Date: Saturday, April 18
Time: 10:30 am - 11:45 am
Location: National Harbor 2
This session will be repeated
Date: Monday, April 20
Time: 8:00 am - 9:15 am
Location: National Harbor 4-5
Participants will be taken through a checklist of items that are important to every dealer's estate and dealership succession plan. Participants will learn techniques for avoiding probate, eliminating all estate taxes, and how to effectively use non-profit corporations, trusts, wills, and family limited partnerships. As well as how to utilize and integrate your estate plan with lawsuit protection and income tax reduction tools.
Exporting Used Trucks
Speaker: Frank Oliviera, Arrow Truck Sales
Date: Saturday, April 18
Time: 10:30 am - 11:45 am
Location: National Harbor 4-5
This session will be repeated
Date: Sunday, April 19
Time: 8:00 am - 9:15 am
Location: National Harbor 2
This workshop will teach dealers what they need to know to export their oversupply of slow-selling used trucks to other world markets. The speaker will explain how the exportation process works, highlighting customs implications and documentation needed.
Participants will also receive a rundown of market opportunities, as well as potential hazards and pitfalls of exporting trucks outside of the United States. Learn how exporting used trucks can effectively change your business cycle and your overall way of doing business.
Update on Federal Laws Impacting Truck Dealerships
Speakers: Paul Metrey and Doug Greenhaus, NADA/ATD Legal Group
Date: Sunday, April 19
Time: 8:00 am - 9:15 am
Location: National Harbor 12
This session will be repeated
Date: Monday, April 20
Time: 8:00 am - 9:15 am
Location: National Harbor 12
Listen as NADA/ATD Regulatory Affairs attorneys cover a variety of key topics ranging from challenging environmental mandates, new truck driver requirements, upcoming emission and onboard diagnostic standards, the latest developments on identify theft, credit requirements, marketing restrictions, and OFAC, and NADA/ATD’s energy savings partnership with EPA. Learn new cost-effective compliance tips; perhaps even how to stay out of legal trouble and save money at the same time.
Track 2: General Business for Managers (For Department managers or management staff)
Best of ATD 20 Group Ideas- Update 2009
Speaker: Dick Parrish, ATD 20 Group
Date: Saturday, April 18
Time: 9:00 am - 10:15 am
Location: National Harbor 12
This session will be repeated
Date: Sunday, April 19
Time: 10:30 am - 11:45 am
Location: National Harbor 12
This updated session will review 30 to 35 best ideas from ATD 20 Groups. Discover ideas that will challenge the way you do business and start thinking outside the box.
Competitive & Profitable Service
Speaker: Mark Martincic, mmProfit
Date: Saturday, April 18
Time: 9:00 am - 10:15 am
Location: National Harbor 2
This session will be repeated
Date: Sunday, April 19
Time: 10:30 am - 11:45 am
Location: National Harbor 4-5
One of the main rules of a successful business is that your price must be competitive. In the service business we sometimes are overpriced, or at least our customers think so. This results in many customers buying truck services at non-dealer facilities. Although overpricing is the perception in many markets, competitive surveys often reveal that dealers are actually under priced, especially in the areas of heavy repairs and hard jobs. This workshop will expose the participants to “market driven pricing techniques” and the effect on labor gross profit.
Turn Up the Leads, Turn Up the Sales: Using the Latest Internet Marketing Strategies to Boost Your Business
Speaker: Jennie Davis, Truck Web Services
Date: Sunday, April 19
Time: 8:00 am - 9:15 am
Location: National Harbor 4-5
This session will be repeated
Date: Monday, April 20
Time: 8:00 am - 9:15 am
Location: National Harbor 2
This workshop will educate dealers on how to utilize the Internet to increase sales. The speaker will focus on Internet marketing strategies that will position truck dealers to capture their market and set them apart from their competitors. Learn how to develop and implement an effective web marketing program. Get updated on the latest Internet marketing strategies (including social computing, blogs, interactive sites, instant messaging) that allow your dealership to take full advantage of the business opportunities the Internet has to offer. Learn how these trends will impact truck dealerships.